top of page

Norda Shoes Redesign

Footwear Design

Date

February 2024

Features

My Role

- Loop style tabs for easy dawning

- Long lasting comfort and durability

- Designer of Norda's recovery shoe.
- Research and data gathering on the Brand.
- Sketching and ideating on styles that reflect the brands identity. 

For this project, three of my teammates and I were tasked to analyse and predict future models of the Montreal based running brand Norda. Norda is a high end running shoe brand that utilizes the strongest and lightest material in the world, Dyneema. 

​

We redesigned two existing models and attempted to predict future innovations of two more models, a smart shoe and a recovery shoe. The recovery footwear is where I focused my attention. I created a slip-on clog style shoe, using Norda’s well engineered outsole and midsole for supportive comfort. The upper is created from the brand's dyneema weaved nylon and hosts the topographic lines of the Utah desert. The colour, although oversaturated in the images, is meant  to imitate the landscape it is inspired from, the red and orange sandstone. 

Project by Mathilde Roldan, Natalia Molina Franco, Tomas Gonzales Fierro and Syed Hamdani

© 2023 by MATR. All rights reserved.

bottom of page